Thursday, May 8, 2014

Google Adwords Basics:Display Advertising Lesson 1

Quick graphical notes on Display Advertising only the reference NO detailed study

1] Google Ad Banner Sizes 


2] 20% of the sites in Google Display Network accept text ads
3] Three Standard Pricing for Display Ads





















  
4] Measuring CPM - Charged for 1000 unique Impression
























5] Measuring CPC - Impressions are free, only pay when user clicks, will drive traffic to your website

6] CPA Enabled only when the website get minimum conversion

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