Tuesday, January 12, 2010

SEO KEYWORD RESEARCH

SEARCH ENGINE KEYWORDS

Keywords are keyword phrases, Search Term, Query Terms.. Keywords phrase is used by a web searcher, search engine and search engine optimizer to match up most relevant information so that people will be happy with the results.

We should know what the searcher type's in the search boxes, if we don't know we cant optimize the site and what we may be with no clue what to bit on PPC and other market places.

There are many ways for selecting the keywords
  • Product Specific Keywords: These keywords can be used only if your product get's familiarity with in country or around the world Eg: Coca Cola. This product get's familiar around the world.
  • Search Term Keywords: Analyzing the search term. That is finding what people are searching in and around the world for your product. This should be important part in keyword analysis.
  • PPC Keywords: Best practice to keep track of PPC Bitters, keep track of those bitters and find what they are biting those keywords gives more business and more visitors.
  • Assumed Keywords: These keywords are used, how people call the product or the name called by customer's from there view. These keywords may not be globalized but this can very well reach to local peoples.
  • Competitor Keyword Analysis: The easy and best way of analyzing keywords is Analyzing your competitor's, In SEO competitors are the best idea generators, they give you the complete idea for your better ranking. Make use of top ten result site Analyze for what keywords they were ranking, finalize keywords with average competitors and maximum searches and match how relevant does this keyword to your page(not site) use of those keywords
Keywords Research is vital to online marketing success. We need to know exactly the keywords that people are searching to find sites and information you provide. Targeting the right phrase that generate significant traffic to your site.

Spend your resource and time where you get the greatest search results, some people in SEO for making easy and early results they prefer for less competitive and no search keywords for early optimizing in Search Engines, as a result no more traffic with those keywords normally no business happens with those keywords.

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